According to Neil Cocker, Vodafone’s approach has progressed thanks to creating an accelerator program (Tomorrow Street, a joint venture with Technoport, which he directs within Vodafone) to stimulate progress & digital transformation.
Sam de Frates, Senior Director, Commercial Digitalisation at Mars acknowledged that when they started work on digitalisation, “Things became very complicated very fast. Many different countries / many different businesses,” and that procurement has “the weight of the supply chain on their shoulders”. Better data would bring brand new value for them and he expressed favour for the transparency brought by blockchain.
Andrea Greco of CBRE (the world’s largest commercial real estate services and investment firm) suggested that in order to “push” corporate immune system to change and move towards solutions which enable them to have clean data, CPOs should use the language of business and “Make it easy for their users (buyers) to do the right thing” & make it harder for them to buy outside newly implemented solutions.
We have written about this issue of maverick IT spending before and Andrea’s comments are validated by our research too. Worth noting that Google, despite their well-known general policy to trust employees to “spend company money as it was their own”, they are now looking deeper into digitalised forms of purchasing channels and corporate guided buying, largely because of the growing headcount, according to Google’s Procurement Lead EMEA and LatAm, Vaishali Salmond.
Perhaps even the phrase digital transformation is part of the problem?
To digitise a whole company, or even just the procurement function, requires a complex web of interwoven “digitalisation projects” for example, our clients can be said to be digitally transforming their indirect IT device procurement, solving their pains and saving time and money, but, at the end of the day from their point of view, it’s only one category where the problems are solved. So, given the complexity and slow-moving nature of company-transformation, wouldn’t digital evolution express the nature of the journey better?